# Ex 1. Well defined problems

Take a few minutes to simplify your definition of the problem you are solving and who you are solving the problem for. Keep it simple and don't include any reference to a solution.

If you find your statement is a solution, reverse engineer yourself to the problem – it must be addressing something.

If it helps, follow the customer problem statement template:

**I am** *the customer.* **I'm trying to** *what the customer is trying to accomplish.* **But,** *the barrier standing in the customer's way.* **Because,** *describe why the barrier exists.* **Which makes me feel,** *the emotional impact on the customer.*

Here's an example from my own business:

* I am a disabled employee. I'm trying to do my work but I don't have a work environment that allows me to. My employer's work setup prevents me from doing my basic work which makes me feel frustrated.

I'm not a big fan of the customer problem statement template. I prefer a simpler expression of the problem:

* Disabled employees do not get the workplace experience that is their right.

Use whatever works best for you and aptly describes the problem you are addressing.